What is Market oriented marketing?

Ask NerdsCategory: MarketingWhat is Market oriented marketing?
1 Answers
shubhamkumar Staff answered 12 months ago

Marketing by satisfying customer’s needs and demands and optimizing the value they get.
Adding Value in marketing makes its market-oriented marketing. When we use the term value, we mean the benefits buyers receive that meet their needs. In other words, value is what the customer gets by purchasing and consuming a company’s offering. So, although the offering is created by the company, the value is determined by the customer.

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